Choosing the Right Shade of White | Spectrum Painting

Choosing the Right Shade of White

Choosing the Right Shade of White

If you’re considering painting the interior of your home one of the most important decisions besides choosing a contractor is which color to choose. Color trends come and go, but what remains true is that color can dictate the entire mood of a room. Regardless of current fashion, you’ll want to choose a wall color that you can live with for years to come.

This is one of the reasons that the color white has been so popular over the years. Its classic look can be paired with almost any furniture and accessories, and its reflective quality makes a room appear larger and airier. Sounds like the simplest color choice, right? Wrong!

There are over 150 shades of white paint. Why so many? Each white has an undertone, or a tiny speck of color that is almost undetectable, but makes each white a nuanced, situational color. These undertones are red/pink, blue, yellow, and green/gray. How do you know which is best for your interior painting project?

To help you choose among so many shades of white paint, we’ve identified important factors to consider:

The Amount of Natural Light

Geography, and the light that is inherent in different regions of the country, is an important factor to consider. Northeasterly locations like New York and New England tend to emit a lot of gray light, so it’s best to find a shade of white paint that balances the cooler gray. In the south and southwest, in places like Miami or Phoenix, the light has a lot of blue filtered through it, causing some whites to take on a pinker cast. In these locales it’s best to choose a cool white paint to temper that warmth.

The direction of a room and the natural sunlight that comes through the windows also affects how white paint appears on a wall. In a room facing north, the light tends to be on the colder side with gray and blue hues, so a warmer white will work best. In a room facing south, the sun is much brighter, perfect for a cooler shade of white paint. In eastern- and western-facing rooms, the light changes throughout the day. They are both typically brighter in the morning and dimmer in the afternoon, but rooms facing west tend to take on a golden hue as the sun goes down.

Once you’ve determined the type of natural light that comes into the room, you want to consider the amount and type of artificial light you use. Rooms without a lot of natural light do well with a white that has gray or greige (gray-beige) undertones. A room with a good amount of sunlight will do better with a cool or true neutral white, which will keep the room from taking on a yellow or pink tone.

Matching Your Room’s Function and Existing Color

How you plan to use your newly painted room is an important consideration when choosing white paint as a color. Kitchens and living rooms are more conducive to warmer tones than an office or a bedroom. The style and color of your furnishings should also be considered, as the reflective quality of white paint can pull from the furniture and return those colors back into the room. The color of your floor can also affect the looks of your white walls.

Don’t Forget About Trim

A good rule of thumb is to keep your trim shade simple. The differences in whites are hard to detect on trim. Choose a white that has an undertone of your wall color. Some people prefer to use an un-tinted white, feeling it will add depth to the room and make the wall color shine. However, that contrast against colored walls can be jarring, and can actually make the room look smaller.

If you plan to paint your entire room white, it’s not necessary to choose a different shade of white paint for the trim and ceiling. Instead, consider a different finish. A popular finish combination is semi-gloss trim with matte walls and a flat ceiling, but a general rule is to give the trim a finish with more shine than the walls. If you do choose a white with a glossy finish for the trim, remember that whites can take on a yellowy tone with lacquer finishes, especially if it already has a yellow undertone.

In rooms like kitchens and living rooms, you might consider choosing different shades of white paint, one for the walls and one for cabinets or bookshelves. The contrasting whites will add interest and depth, highlighting some of the room’s most important features.

So, How to Choose The Right White Paint?

You’ve assessed the natural light in your room and the function of the space. Now, it’s time to look at paint samples. Whether you go to a paint store or ask us to bring color samples to your home, we like this simple advice: bring a piece of white paper with a square cut out so you can focus on the color you’re considering without being influenced by those around it. The undertone of any white paint should show up just fine against the plain white of paper. Putting up multiple sample paint chips near the trim of the door can help as well. This is an area you walk in and out of each day in most cases and you’ll start to gravitate towards a color naturally. Also make sure to test out the chips in different rooms that have varying light.

Spectrum Painting can eliminate your stress since we provide a free color consultation with your interior or exterior project! Just let your estimator know when we’re out at your home that you need a helping hand. Give us a call today at 973-706-6033 to schedule an estimate.


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Both Jessica and Shaun were a pleasure to work with. I had 16 shutters and 3 doors painted. The price was absolutely reasonable. Shaun did an amazing job doing the entire job himself. He was clean, friendly, and worked super-fast getting the entire job done in one day. Highly recommend Spectrum for painting.
Bill R. | Nov/9/2020   Read review on yelp
Spectrum did an amazing job on our garage! It looks beautiful and they were quick, clean and professional. Highly recommend!
HU-441911173 | Nov/2/2020
Great communication and happy to make any changes- very responsive to all concerns!
Mike W. | Jan/12/2015
Excellent job, punctual, neat, friendly and hard working.
Catherine F. | Jul/5/2016
We would absolutely use Spectrum Painting again! The work is exceptional, the crew seems to really take pride in their work and they really knew what they were doing!
Carmella F. | Jan/12/2015
One of the very best you will find in this area. Highly competent, punctual and with an aim to please. Spectrum has painted most of the interior of my home and most recently, my large outdoor deck. When they are here, I can relax knowing they will treat my home like it's their own. There's an added comfort knowing that there's a responsive team leader present on each job to whom I can address any questions or concerns. Don't go for the low-end companies. Price is what you pay, but lasting value is what you get.
Marc C. | Aug/30/2016
Entire crew was very professional, friendly and helpful. Integrity of work was very high. Precision job and great attention to detail!
Lauren R. | Jun/29/2016
We had Spectrum Painting power wash and paint the outside of our house. They did such a fantastic job that we tripled the scope of the project during the process and the results are phenomenal. We wound up having them do the siding, window trim, doors, lights and much more. The end results is better then I expected. The entire Spectrum team was amazing throughout the process and on several occasions went above and beyond. I would highly recommend them.
Alex Melen | Apr/1/2020
Crew is very respectful and organized. The project was fully reviewed in advance, with attention to detail. The team was great- hardworking, respectful and very efficient.
Melinda T. | Oct/27/2016